Friday 22 October 2010

The look

Costume – We will create a sexy and high status look to show that the women in the music video are superior to men. We are going to create a sexy and stylish look to also show that they are strong and independent woman. We will challenge the conventions of the normality of music videos by not dressings the girls in revealing clothes, instead we are going to dress them sexy but classy. Going against the stereotypes that women are seen as sexual objects in music videos.
Props – we will be using many props to help us create and visualise the ideas that we have.
·         Stage lighting – will help is brightens up and enhances the subjects,
·         Microphones – to go with the sexy look and for artists to mime the songs
·         Music instruments to create the montage of shots
(Drums, violins, piano and electric guitars)
 
Lighting – We are going to use Spotlights, Stage lights, Fillers (to get rid of shadows), different gels etc. We are going to use this type of lighting as it is creating the type of effects we want (fast, energetic)
                                                   
Colour scheme – We are going to be using various different colour schemes according to the mood and the genre of this music production. Such colours are Black, Red, Blue, and White etc. However we will choose a set number of colours so the music video don’t look too much and over the top. We can’t use dull and boring colours as the tempo of the song is fast and the music video is very lively and energetic, so the dull colour scheme may just contradict the music video.
Camera style – We are going to use various shots and camera movements within the music video to produce a better quality and interesting video.  Such shots will include mid-close ups, long shots, crane shots etc. Camera movement we are going to be using is pan, dolly, crab etc. The reason we are going to use these types of camera styles is because it allows us more variety of shots from different angles creating a more varied and packed music video to go along with the style and tempo of the soundtrack.
Editing style- The chosen allocated editor of the production will be dealing with the editing and other advanced aspects of this production. We will be using “Final Cut Pro” on the Apple Mac computer to put these clips together. With access to this high advanced technology we are able to put advanced editing that ordinary general computers will not be able to do. Such editing styles will include Swipe, Cut, Fade, Dissolve etc.
Special FX- will be used though out this production. We have been looking at many effects on the computers and the cannons camera that we will be using. Through the special effects we have been able to create certain images and movement that we cannot create realistically. We have added an idea of creating word and other visual images to keep the viewers interested.will be used in a though out this production. We have been thought many effects on the computers and even on the cannons camera that we use. Through the special effects we have been able to create certain images and movement that we cannot create realistically. We have added an idea of creating word and other visual images to keep the viewers interested.
will be used in a though out this production. We have been thought many effects on the computers and even on the cannons camera that we use. Through the special effects we have been able to create certain images and movement that we cannot create realistically. We have added an idea of creating word and other visual images to keep the viewers interested.
will be used in a though out this production. We have been thought many effects on the computers and even on the cannons camera that we use. Through the special effects we have been able to create certain images and movement that we cannot create realistically. We have added an idea of creating word and other visual images to keep the viewers interested.
will be used in a though out this production. We have been thought many effects on the computers and even on the cannons camera that we use. Through the special effects we have been able to create certain images and movement that we cannot create realistically. We have added an idea of creating word and other visual images to keep the viewers interested.
will be used in a though out this production. We have been thought many effects on the computers and even on the cannons camera that we use. Through the special effects we have been able to create certain images and movement that we cannot create realistically. We have added an idea of creating word and other visual images to keep the viewers interested.

Performances – During the Chorus of the music video we are going to have the members of the band do a dance routine to go with the lyrics of the song. The directors are going to help choreograph the dance. The band will be able to achieve this with no difficulties as they are doing performing arts at college and so dance is involved within their course. During each of the individual verses we are going to have the answer singing and “playing” up to the camera. 
Kinetics – The four types of kinetics we are going use are the edits, screen effects, the band members when dancing and camera movement.


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